Coral8 Webcast with Featured Guest Analyst from Forrester Research Explores Continuous Intelligence for Optimization of Cross-Channel Customer Interactions
Experts Share How Companies Can More Effectively Interact with Customers to Drive More Revenue and Raise Customer Loyalty
--(BUSINESS WIRE)--Coral8, Inc.:
What: During tough economic times, it’s vital for companies to optimize the growing online marketplace and optimize customer interactions. Coral8 is hosting a Webcast focused on innovative new technologies to help companies foster customer loyalty and drive more business in 2009.
Forrester Research estimates that U.S. online retail commerce will reach $335 billion in 2012, comprising 11% of the total market.1 Forrester also reports that the web will influence well over $1 trillion of in-store sales.2 Such market influences are leading many organizations to closely examine and optimize how they interact with customers across all channels.
Continuous Intelligence™ provides the platform, tools and techniques that allow organizations to constantly monitor all customer interaction channels, maintain a comprehensive “live” analytic profile of each customer, and drive immediate, personalized offers and service actions at the right time across all channels. This webcast will explain how companies can utilize rich untapped interaction sources – web, call center, ATMs, kiosks and more – to read and react to customer needs to drive faster purchasing decisions, cross-sell and up-sell products or services, and increase customer loyalty.
Join Coral8 for an interactive Webcast with featured guest James Kobielus, senior analyst at Forrester Research, and John Morrell, vice president of product marketing at Coral8, Inc., where they will explore:
What is Continuous Intelligence and where does it apply to the business?
How can Continuous Intelligence and Advanced Analytics provide an evolutionary step towards true real-time situation awareness and response?
What are the emerging best practices for applying CEP in the context of the Enterprise Data Warehouse?
How CEP-driven Continuous Intelligence can offer faster, richer information to influence and optimize customer actions across channels
1 Forrester Research report “US eCommerce Forecast: 2008 To 2012”, January 18, 2008
2 Forrester Research report “Four Essential Metrics For Cross-Channel Measurement”, August 12, 2008
When: Wednesday, January 14, 2009, 1:00 PM EST/10:00 AM PST
Where: To register and view a detailed agenda, visit: https://event.on24.com/eventRegistration/EventLobbyServlet?target=registration.jsp&eventid=129875&sessionid=1&key=75D71F9D85A91854C46725B2F9BC48A2&sourcepage=register
Who: James Kobielus, Senior Analyst, Forrester Research
John Morrell, VP of Product Marketing, Coral8
Matt McGowan, Webcast moderator, VP of Publishing, Search Engine Strategies
About Coral8, Inc.
Based in Mountain View, Calif., Coral8, Inc. is a leading provider of Complex Event Processing (CEP) software and Continuous Intelligence™ solutions. Bringing together high-performance, innovative SQL-based programming and modeling and enterprise-class scalability and availability, Coral8 Engine™ is the fastest, most economical way to deploy powerful, sophisticated Continuous Intelligence™ that drives faster decisions and actions that positively impact revenue, customer service and operational efficiency. Coral8 is speeding the delivery of critical business information for customers worldwide, including Fortune 500 companies and global leaders within financial services, e-commerce, telecommunications, transportation, government and other rapidly growing vertical applications. For more information, visit www.coral8.com or call (650) 210-3810.
John Morrell, VP of Product Marketing, 650-210-3933 (Event contact)
Jill Reed, 415-512-0770 (Press)